I suspect: Competing out their opponents and consolidating markets. Which may also explain the drop in newspaper ad spending since papers were dropping in number (of papers) while broadcasters were increasing in number (of outlets/stations), probably well before the drop in reader numbers.
Also, note some were themselves buying or starting up broadcasters.
no subject
I suspect: Competing out their opponents and consolidating markets. Which may also explain the drop in newspaper ad spending since papers were dropping in number (of papers) while broadcasters were increasing in number (of outlets/stations), probably well before the drop in reader numbers.
Also, note some were themselves buying or starting up broadcasters.